What is the first thing that your visitors see when they come to your site?Are your headlines and first paragraphs in view above the fold or have you pushed all your content down the page with navigation and advertising?Does the headline and intro pull the visitor into becoming a reader?You will wind up loosing 25% of your audience in the first 30 secondsif they have to go searching for content on your page.People want to see content when they land on your home page.Keep the bells and whistles separate from your content, put it on theside navigation or to towards the bottom of your site.Now that you have managed to get them to read your article, can you get them to stay ? Make sure you have useful links on your site. What good articles shouldthey read next, where do they sign up for your newsletter or RSS subscription. They are not going to go searching for content.
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